Communications and Marketing

As a member of the executive leadership team, Tara helps to shape and implement the overall vision, strategic plan, and related strategic initiatives for the Hesburgh Libraries.

She also develops and executes integrated marketing communications strategies to highlight the vital contributions the Libraries make to teaching and research and connect stakeholders to library expertise, services, resources, and special programs that accelerate learning and advance scholarship.

To this end, Tara works across several areas, including strategic planning, brand development, digital marketing, event marketing, social media, public relations, content development, web design and graphic design. Within the Libraries, she leads and consults with multidisciplinary teams in support of core programs and priority initiatives. She also works in collaboration with campus partners, including the schools and colleges, centers and institutes, University Development, Alumni Association and University Communications to advance the mission of the libraries and shared institutional goals.

Tara is a graduate of University of Notre Dame and holds a bachelor of fine arts degree with majors in graphic design/advertising, art history, and Arts and Letters Program for Administrators (ALPA). She also earned a master of science degree from Northwestern University studying integrated marketing communications.

Bryan Fields joined the Hesburgh Libraries communications team as communications and digital engagement specialist in January 2024.

In this role, he promotes library services and engages diverse audiences by finding the spark in each story to increase impact and drive traffic. Bryan communicates key initiatives, signature events, and valuable resources to students, faculty, staff, alumni, and the larger community through multiple channels, including social media, digital signage, and other digital media. Bryan works with the larger communications team to elevate the libraries’ brand and advance its mission and vision.

Before joining Notre Dame, Bryan worked in healthcare marketing at Beacon and Saint Joseph Health Systems, where he created and published content across all channels for external and internal audiences. Prior to that, he served as senior copywriter and creative concept developer for two advertising agencies, helping national organizations reach diverse customers in a wide variety of industries. Bryan earned a bachelor of arts degree in journalism from Michigan State University.

Becky Malewitz joined the Hesburgh Libraries Communications team as a Communications Specialist in September 2023.

As a communications specialist, Becky uses storytelling to highlight the Hesburgh Libraries’ expertise, services, resources, and spaces across Library and University content channels. In addition, she shares stories that feature the Libraries’ impact on student and faculty success and the integral partnerships throughout all stages of the teaching and research lifecycles.

Prior to working at Notre Dame, Becky worked in communications at the Community Foundation of St. Joseph County and as an arts and entertainment reporter and multimedia journalist for the South Bend Tribune. She has also worked at newspapers in Kansas, Iowa and Montana. She graduated from Valparaiso University in 2007 with a bachelor of arts degree in communications with a minor in new media journalism. She earned a master of arts degree in journalism with a concentration in photojournalism from the University of Montana in 2010.

Jenna Mrozinske joined the Hesburgh Libraries communications team as the communications and marketing specialist in July 2017.

In her role, Jenna implements integrated marketing and communications strategies to support the academic and research efforts of our students, faculty, and staff. She manages multi-channel communications for signature events and special projects and collaborates on internal and executive communications. In addition, she develops print materials, digital collateral, and onsite signage. Jenna’s efforts work in concert with the larger communications team to increase awareness of and engagement with the library’s expertise, resources, services, and spaces.

Prior to her role at the Hesburgh Libraries, Jenna worked at the Mike and Josie Harper Cancer Research Institute, a collaboration between the University of Notre Dame and the Indiana University School of Medicine - South Bend. Jenna graduated from Indiana University in 2013 with a bachelor of arts in English and a minor in sustainability studies.